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Channel: Blogs – Deborah Brody Marketing Communications
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Adding insult

It seems that there is a new breed of call-to-action/pop-up ad that is seeking to shame you into an action and insult you if you choose not to take that action. I am not sure if it’s a trend, or...

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Blogging resolutions, goals and actions for 2015

It’s hard to believe that we are in January. Of 2015. After clearing the haze left from the year-end holidays, and eying the still empty 2015 calendar in front of us, what better time to consider what...

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Before you write your next blog post, ask yourself this

You want to grow your blog. You want to write consistently. You want to be shared widely. All bloggers do. But not all bloggers succeed. With all things being equal, (posting well written, well...

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Stop surprising me with your “tips”

In the last few weeks, I have been noticing an inordinate amount of posts with this type of formulaic headline: [Insert number, generally  5 or 7]  [insert hyperbolic adjective such as surprising or...

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Some thoughts about comments

Right off the bat let me say I think having open but moderated comments on websites and blogs is the way to go. In the past year, several leading blogs have decided to go the no-comment route, arguing...

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How high is your website’s barrier to entry?

Recently, I came across an article about how the Jewish online magazine Tablet is dealing with comments. It has decided to charge a fee to allow people to comment in order to make it harder for trolls...

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One action to take to guarantee blog continuity

I used to blog a couple of times a week, sometimes more. Then, after six years, I reduced my blogging to once per week, with the occasional second post in the same week. My aim is to be consistent, and...

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The week’s best brew: super-caffeinated articles

As I type this, it is snowing outside (again). Let’s hope this is the last time this season! Spring starts this evening, at 6:45 p.m. and we are all ready for warmer temps and NO MORE SNOW! But I...

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3 big reasons to avoid sarcasm in your business blog

A few weeks ago I came across a blog post with a headline that said something like “Why my business is getting off Facebook immediately.” Naturally, I was intrigued. But then I read the article, which...

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Blogging is easy until it’s not

I’ve been blogging for years, since early 2008. That’s almost eight years in which I have blogged here, on a personal blog, for clients, and even developed a training workshop to teach people how to...

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Is it time for the corporate blog to die?

At a communications event last week, the three panelists were asked what communications channel they felt was overrated. The answer that stood out to me the most was the panelist who said she just...

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4 lessons from WordCamp DC that will improve your website

This past weekend, I attended my sixth WordCamp (!). This time I only had to travel as far as Washington, D.C., which (finally) was hosting its first WordCamp. The past few times I’ve been to Baltimore...

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4 key steps to get your blog back on track for 2019

If you, like me, have been neglecting your blog, you’ve probably got a few good reasons (or excuses). Maybe you took time off during the holidays. Maybe preparing for the holidays and the new year took...

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Yes, there’s still value in blogging

It’s been a while I haven’t written a blog post in months. It’s been hard to concentrate, and it’s been even harder to find something to talk about when we are all consumed by the pandemic and its...

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How to jump-start your blog

It’s been [gasp] seven long months since I posted anything on this blog. Before my last post, I had been posting about monthly (ish), but it became harder to come up with good ideas. And I believe if...

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